Content

Use our content foundations to ensure clear, concise, and consistent language throughout our apps.
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Content guidelines

Content is at the heart of quality interfaces and apps. Use these guidelines to help you write clear and consistent UI content.

Inclusive language

Learn how to create inclusive content and app experiences using inclusive design principles and techniques.

Style, grammar, and punctuation

Follow these writing conventions to make your apps and experiences clear, consistent, and localizable.

Voice and tone

Create UI and app content that aligns with Atlassian’s voice and tone.

Date and time

Communicate date and time clearly and consistently to align to wherever our customers are located.

Designing messages

Learn how to write and format success and error messages and other types of alerts.
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