Design, develop, deliver
Use Atlassian’s end-to-end design language to create simple, intuitive and beautiful experiences.
Our brand reflects who we are and how we want our users to feel when they use our products.Explore our brand
Our mission is to unleash the potential in every team.
Our personality describes the tone we use for external communications. It should be expressed as an embodiment of our values.
Our promise is that our tools and practices will help teams work better together in an agile, open, and scalable way.
Foundations are the visual elements needed to create engaging layouts and end-to-end user experiences.Explore our foundations
Color distinguishes our brand and helps us create consistent experiences across products.
Icons are visual representations of commands, devices, directories, or common actions.
Typography is our system of fonts. Each font conveys the appropriate sentiment to assist our users through each stage of their journey.
Our content guidance covers our voice and tone, and the mechanics of our grammar and style.Explore content guidance
Language and grammar
Use conventions to make your writing clear, consistent, and localizable.
A list of words that are defined in terms of how we use them at Atlassian.
The Atlassian writing style reflects our core company values, company mission, design principles, and our voice and tone.
A collection of tools, kits, plugins and guides to help simplify the creation process for our users.
Contribute to our design system offering – a library of content, design, tooling, and code for products.
Our Figma libraries contain the latest foundations, components, and patterns for designing and building Atlassian products.
Our fonts have been chosen to communicate in a way that helps our users achieve their goals.
A catalog of our visual storytelling assets.
Atlassian’s official logos and lockups for all programs, properties, and products.
Our complete kit of presentation assets in Keynote and PowerPoint includes graphic assets, sample decks, and more.